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The Concept: What Does It All Mean? #000019
The Concept: What Does It All Mean? #000019

Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”

A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.

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For All the Wordsmiths Out There.
For All the Wordsmiths Out There.

Elevate your brand's credibility with precise proofreading and editing services from Trampoline Design. Let our experts ensure your content shines.

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FEATURED

NEWS
The Concept: What Does It All Mean? #000019
The Concept: What Does It All Mean? #000019

Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”

A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.

Read More →
The Concept: AI. Issue #0000010
The Concept, Work, Advice, Newsletter Michele DeRossi Vidarte The Concept, Work, Advice, Newsletter Michele DeRossi Vidarte

The Concept: AI. Issue #0000010

Love it or hate it, AI is here to stay. Over time, its uses have become more focused, more regulated (see the WGA strike), and perhaps more reasonable. And while that won't always be the case as the technology becomes better and smarter, it is up to the creatives to dictate its use (and its abuse)—at least where we can.

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