ALBANY MED HEALTH SYSTEM
The healthcare industry has experienced seismic shifts in staffing demand, pandemic response requirements, and integration of digital technology.
Albany Med initiated a move to create a regional resource, the Albany Med Health System, through the affiliation of Columbia Memorial Health, Saratoga Hospital, Visiting Nurses, and Glens Falls Hospital.
We created a systemwide brand standards guide and wayfinding signage solution to establish a unified visual identity for the brand evolution.
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Advertising, Branding, Collateral, Digital & Social, Photography, Signage Style Guide, Style Guide, Videography
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The largest health system in the region.
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Account Manager, Art Director, Brand Strategist, Creative Director, Editor, Graphic Designer, Media Planner, Producer, Proofreader, Videographer,