FEATURED ARTICLES
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FEATURED
Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”
A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.
- Adirondacks
- Adventure
- Advertising
- Advice
- Advocacy
- AI
- Albany Med
- Analytics
- Artificial Intelligence
- Awards
- B Corp
- Bcorp
- Beer
- Beverages
- Black Lives Matter
- Brand
- Branding
- Brands
- Brewery
- Buzzwords
- Campaign
- Casting
- Catskills
- Chamber Of Commerce
- Clients
- College Of St- Rose
- Comics
- Commercial
- Communication
- Community
- Content
- COVID
- Craft Beer
- Creative
- Demand Side Platform
- Dempsey Center
- Design
- Designer
- Destination Marketing
- Details
- Digital Campaign
- Double H
- Education
- Engagement
- Environment
- Experience
- Focus
- Glens Falls Hospital
- Graphic Design
- Halftone
- Hashtags
- Health Care
- High Falls Gorge
- Higher Ed
- Hiring
- Hospitality
- Hunter Mountain
- Identity
- Illustration
- Impact
- Industry
- Insights
- Instagram
- Internship
- Investment
- Job
- Lake George Rv Park
- Lake Placid
- LGRVP
- Locations
- Loews
- Logo
- Maine
- Map
- Maps
- March Madness
- Marketing
- Merch
- Meyer Fuller
- Millennials
- Mixed Drinks
- Mount Bohemia
- Newsletter
- Non-profit
- Outdoors
- Outreach
- Paper
- Paradox
- Philanthropy
- Photo
- Photography
- Photoshoot
- Posters
- Presentation
- Preservation
- Press
- Print
- Process
- Pulp Fiction
- Rebrand
- Remote
- ROI
- Saratoga
- Saratoga Chamber
- Saratoga County
- Ski
- Ski Resort
- Skiing
- Slients
- Snowriver
- Social Media
- Special Events
- Staff
- Staff Retreat
- Summer
- SUNY
- Surfrider
- Sustainability
- Tagline
- Talent
- Team
- The Concept
- Theater
- Tiktok
- Tramp Life
- UP
- Update
- Upper Peninsula
- Uvprinting
- Video
- Videography
- Vignette
- Webinar
- Website
- Wes Anderson
- West Mountain
- Wild Center
- Work
- Year-end

Good Design is in the Details
After years of honing our skills and working together to push the envelope and turn the key, our Tramp team of designers has found that good design lies in the details. For us, it comes down to the small things; the kerning of a headline, how colors contrast against each other, the uniformity in line weight. Here are the details our designers look at when putting a piece together.
Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”
A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.