FEATURED ARTICLES
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FEATURED
Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”
A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.
- Adirondacks
- Adventure
- Advertising
- Advice
- Advocacy
- AI
- Albany Med
- Analytics
- Artificial Intelligence
- Awards
- B Corp
- Bcorp
- Beer
- Beverages
- Black Lives Matter
- Brand
- Branding
- Brands
- Brewery
- Buzzwords
- Campaign
- Casting
- Catskills
- Chamber Of Commerce
- Clients
- College Of St- Rose
- Comics
- Commercial
- Communication
- Community
- Content
- COVID
- Craft Beer
- Creative
- Demand Side Platform
- Dempsey Center
- Design
- Designer
- Destination Marketing
- Digital Campaign
- Double H
- Education
- Engagement
- Environment
- Experience
- Focus
- Glens Falls Hospital
- Graphic Design
- Halftone
- Hashtags
- Health Care
- High Falls Gorge
- Higher Ed
- Hiring
- Hospitality
- Hunter Mountain
- Identity
- Illustration
- Impact
- Industry
- Insights
- Instagram
- Internship
- Investment
- Job
- Lake George Rv Park
- Lake Placid
- LGRVP
- Locations
- Loews
- Logo
- Maine
- Map
- Maps
- March Madness
- Marketing
- Merch
- Meyer Fuller
- Millennials
- Mixed Drinks
- Mount Bohemia
- Newsletter
- Non-profit
- Outdoors
- Outreach
- Paper
- Paradox
- Philanthropy
- Photo
- Photography
- Photoshoot
- Posters
- Presentation
- Preservation
- Press
- Print
- Process
- Pulp Fiction
- Rebrand
- Remote
- ROI
- Saratoga
- Saratoga Chamber
- Saratoga County
- Ski
- Ski Resort
- Skiing
- Slients
- Snowriver
- Social Media
- Special Events
- Staff
- Staff Retreat
- Summer
- SUNY
- Surfrider
- Sustainability
- Tagline
- Talent
- Team
- The Concept
- Theater
- Tiktok
- Tramp Life
- UP
- Update
- Upper Peninsula
- Uvprinting
- Video
- Videography
- Vignette
- Webinar
- Website
- Wes Anderson
- West Mountain
- Wild Center
- Work
- Year-end
Embracing Their Greatness
To emphasize the unique traits of the Nichols College Bison and create brand consistency as they grow, Trampoline Design developed an updated Brand Guide complete with an iconography set in trademark green and black.
Double H Ranch: Reflecting on 20 Years
The spirit that Double H Ranch showed that first night, daring to give a young agency a whirl, has endured. Over the years, we have created illustrations that push the boundaries of expectation and live in a place where wonder and delight play. We tried new things, experimenting and embodying the spirit Paul Newman embraced in his push to let sick kids "raise a little hell."
Modernizing Ski Resort Branding, 3 Resorts at a Time
Trampoline Advertising & Design reveals new branding suites for three distinct mountain resorts in the Northeast and the Midwest.
ORDA Drops New Designs
The New York State Olympic Regional Development Authority (ORDA), manager of the facilities used during the 1980 Olympic Winter Games at Lake Placid, has announced the release of a new suite of logo marks for its world-renowned Legacy Sites…
Albany Med Health System Brand-Aid
Trampoline was invited to develop a style guide that would carry a parent logo across the entirety of their soon-to-launch Albany Med Health System.
An Evening to SAVOR
Since out-of-the-office work transitioned into remote work more than two years ago, we SAVOR all the opportunities we get to meet in person. And what better way to savor these moments with our clients and colleagues than gathering together on a gorgeous spring night?
Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”
A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.