FEATURED ARTICLES
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FEATURED
Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”
A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.
- Advertising
- advice
- Advice
- B Corp
- bike
- branding
- Brewery
- Casting Call
- Community
- copywriting
- Destination Marketing
- graphic design
- Internship
- Maine
- Marketing
- merchandise
- News
- Newsletter
- nonprofit
- outdoors
- Philanthropy
- Press Release
- rebrand
- Rebrand
- skiing
- snark
- Snark
- Social Media
- Staff
- Summit Series
- The Concept
- Uncategorized
- Video
- volunteer
- work
- Work
- Adirondack Theater Festival
- Adirondacks
- Adventure
- Advertising
- Advice
- Advocacy
- AI
- Albany Med
- Analytics
- Artificial Intelligence
- Award Winning
- Awards
- B Corp
- Bcorp
- Beer
- Beverages
- Black Lives Matter
- Brand
- Branding
- Brands
- Brewery
- Bromley
- Buzzwords
- Campaign
- Casting
- Catskills
- Chamber Of Commerce
- Clients
- College Of St- Rose
- Comics
- Commercial
- Communication
- Community
- Conference
- Content
- Copywriting
- COVID
- Craft Beer
- Creative
- Crystal Ridge
- Culture
- Demand Side Platform
- Dempsey Center
- Design
- Designer
- Destination Marketing
- Details
- Development
- Digital Campaign
- Digital Marketing
- Double H
- Editing
- Education
- Engagement
- Environment
- Experience
- Focus
- Fundraising
- Glens Falls Hospital
- Granite Peak
- Graphic Design
- Grid
- Halftone
- Hashtags
- Health Care
- High Falls Gorge
- Higher Ed
- Hiring
- Hospitality
- Hunter Mountain
- Identity
- Illustration
- Impact
- Industry
- Insights
- Instagram
- Internship
- Investment
- Job
- KPI
- Lake George Rv Park
- Lake Placid
- LGRVP
- Locations
- Loews
- Logo
- Logo Design
- Maine
- Map
- Maps
- Marcella Sembrich
- March Madness
- Marketing
- Merch
- Meyer Fuller
- Millennials
- Milwaukee
- Mixed Drinks
- Mount Bohemia
- Mountain
- Municipalities
- National Grid
- Network
- Newsletter
- Non-profit
- Nonprofit
- North Country
- Organic Social
- Outdoors
- Outreach
- Paid Media
- Paper
- Paradox
- Philanthropy
- Photo
- Photography
- Photoshoot
- Placemaking
- Posters
- Presentation
- Preservation
- Press
- Pride Of Ti
- Print
- Process
- Proofreading
- Publicity
- Pulp Fiction
- Rebrand
- Remote
- ROI
- Saratoga
- Saratoga Chamber
- Saratoga County
- Ski
- Ski Mountain
- Ski Resort
- Skiing
- Slients
- Snark
- Snowriver
- Social Media
- Special Events
- Staff
- Staff Retreat
- Storytelling
- Summer
- Summit Series
- SUNY
- Surfrider
- Sustainability
- Tagline
- Talent
- Team
- The Concept
- The Rock
- Theater
- Tiktok
- Tourism
- Tramp Life
- Type
- Typos
- UP
- Update
- Upper Peninsula
- Uvprinting
- Video
- Videography
- Vignette
- Webinar
- Website
- Wes Anderson
- West Mountain
- Wild Center
- Wisconsin
- Work
- Year-end
Summit Series: Success Despite Storm
We wouldn’t let Hurricane Debby be the downer that she so desperately wanted to be. On Friday, August 9th, Trampoline held its first Summit Series conference, a unique take on a marketing conference in which we took to the trail to talk, both business and personal, build relationships and answer questions.
You Are Here. Now.
For a brand or a business, a map of a property provides customers with a wayfinding system; for some locations, a map is crucial to getting the most out of an experience; from a university to a summer camp to a ski resort to a village, maps never stop providing a valued service.
Modernizing Ski Resort Branding, 3 Resorts at a Time
Trampoline Advertising & Design reveals new branding suites for three distinct mountain resorts in the Northeast and the Midwest.
ORDA Drops New Designs
The New York State Olympic Regional Development Authority (ORDA), manager of the facilities used during the 1980 Olympic Winter Games at Lake Placid, has announced the release of a new suite of logo marks for its world-renowned Legacy Sites…
Pedaling Passion to Purpose
A few months back Derek rode in the Dempsey Challenge, choosing the 65 mile ride, while Paula walked in the 5k. Obviously he rides because he loves to do it, but it goes deeper than that.
Good Merch = Good Advertising.
Good merch = good advertising. Think about it. You’re visiting a restaurant/business/bar and having a great time—connecting with friends, on vacation, enjoying a cold drink after a day outside, or having delicious food.
Q: “I've got one... how about the differences and roles between/for PR and Marketing? Uses and time/place for each? Just a thought from a reader! Keep up the great work in '25.”
A: Over the years, prospective clients have called wanting PR, others have wanted marketing, others advertising, which emerged from a need for PR. Let's break it down.